In the thousands of conversations we had while researching the topic, almost every person used the word ‘embarrassed’, with many saying they couldn’t even talk to their GP. We realised the UK has some major problems:
Bladder care is almost totally non-existent
No one talks about it. No one really knows how to help. No one realises there are preventative things you can do to stop it happening in the first place.
Treatment is too slow
It takes around six months to get an NHS diagnosis and 12 months to start any kind of non-surgical treatment. What are you meant to do in the meantime?
A weak bladder is seen as a normal part of ageing
Spoiler alert: it doesn’t have to be. We’re all told that childbirth and the menopause affect bladder strength, and while that might be true, it doesn’t have to be permanent.